Full-Time Senior Digital Media Sales Strategist

Senior Enterprise Digital Media Sales Strategist

Location: US, Remote

Target Start Date: Feb 2025

Compensation: $120,000 - $150,000 Base Salary + Commission

Application Deadline: February 7, 2025

We are seeking a seasoned and innovative Senior Enterprise Digital Media Sales Strategist to join our team at Informa Markets North America. This role is groundbreaking within a new initiative, revolutionizing our approach to sponsorships and marketing campaigns.

The ideal candidate will target large, enterprise-level clients (e.g., Square, Capital One) for non-endemic sponsorships across our portfolio, focusing on integrated digital solutions.

Key Responsibilities:

1. Develop and execute comprehensive, high-value digital media sales strategies targeting enterprise-level clients.
2. Create and sell premium sponsorship packages (six-figure) bundling digital elements, speaking opportunities, hospitality, and high-value offerings.
3. Design innovative, multi-channel marketing campaigns, moving beyond traditional event sponsorships to focus on digital campaigns, data collection, and experiential activations.
4. Identify and capitalize on new digital sponsorship opportunities aligned with enterprise client needs.
5. Build and maintain strong relationships with C-suite and senior decision-makers.
6. Craft compelling, data-driven proposals that demonstrate ROI to enterprise clients.
7. Collaborate with internal teams to deliver customized sponsorship experiences exceeding client expectations.
8. Analyze campaign performance data and industry trends to provide strategic insights.
9. Lead the shift from traditional event sponsorships to digitally-integrated marketing solutions.
10. Stay current with digital advertising technologies and experiential marketing trends.

Qualifications:

• Bachelor's degree in business, marketing, or related field; MBA preferred.
• 10-12+ years of experience in enterprise-level digital media sales or strategic partnerships with a proven track record of closing six-figure deals.
• Proven success selling non-endemic sponsorships and integrated marketing campaigns to large corporations.
• Strong understanding of digital advertising technologies, data-driven marketing, and experiential activations.
• Exceptional ability to conceptualize and sell sophisticated marketing solutions.
• Proven ability to build and maintain relationships with senior decision-makers.
• Strong strategic thinking, problem-solving, and a data-driven approach.
• Outstanding negotiation, communication, and presentation skills.
• Experience in consultative selling and positioning complex solutions to non-endemic clients.
• Proficiency in CRM software, marketing analytics tools, and presentation software.
• Willingness to travel as needed.

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