Full-Time Senior Director of Marketing

The Linux Foundation is seeking a Senior Director of Marketing to develop and execute strategic marketing initiatives supporting the CNCF.

This role plays a key leadership position within both CNCF and The Linux Foundation.

Responsibilities:

1. Define and track success metrics (e.g., MQLs, engagement rates, attendance, sponsorship revenue, ROI).
2. Lead CNCF's integrated marketing and communications strategy (top, middle, and bottom-of-funnel activities).
3. Manage and optimize CNCF marketing budget.
4. Oversee and mentor marketing teams (CNCF staff, LF services, and contractors).
5. Collaborate with the LF events team to plan high-impact events.
6. Lead event vision and strategy, speaker identification, and topic selection to enhance attendee experience.
7. Develop and execute campaigns to maximize event registrations and sponsorships.
8. Develop and maintain audience personas to guide impactful content (user stories, tutorials, case studies, webinars, presentations).
9. Analyze content performance metrics to refine strategies for high engagement.
10. Tailor messaging for developer audiences and community stakeholders.
11. Design and execute targeted campaigns (including ABM initiatives) to drive member acquisition, event attendance, and community growth.
12. Build trust-based relationships with CNCF members and community stakeholders.
13. Serve as the primary liaison to CNCF's marketing committee.
14. Work closely with leadership, LF counterparts, and CNCF teams (education, community, research, and events) for cohesive marketing efforts.
15. Regularly report on marketing and event performance metrics.

Qualifications:

• 12-15 years of experience in marketing and communications, preferably in technical or B2B environments.
• Deep knowledge of cloud and infrastructure technologies; container-specific expertise and open-source ecosystem familiarity desirable.
• Strong skills in crafting compelling messaging.
• Expertise in integrated marketing strategies.
• Demonstrated success in engaging global developer communities.
• Proven ability to conceptualize and execute events.
• Exceptional project management skills.
• Experience building trust-based relationships.
• Strong collaboration, leadership, and team mentoring skills.

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