Full-Time Senior Experiential Manager Marketing

Transforming how we become the marketing partner of choice with our clients which include financial institutions, fintech’s, merchants, and processors. The team continues to experience exceptional growth and to support this growth, has established the Marketing Services Delivery team to lead the implementation and execution of Marketing Services engagements on behalf of Clients.

The Senior Manager of Marketing Services Delivery will have a marketing operations strategy mindset, leading the implementation, management and ongoing evolution of processes and controls to support the seamless delivery of Client engagements.

This individual will also lead the implementation and execution of Marketing Services engagements on behalf of Clients. This role reports to the Director of marketing Services and will lead the efforts of one Marketing Analyst.

Basic Qualifications

10+ years of work experience with a Bachelor’s Degree or at least 8 years of work experience with an Advanced Degree (e.g., Masters/MBA/JD)

7+ years of experience in financial services or payments marketing including issuers, fintechs, processors or merchants

Successful operating in fast-paced, highly matrixed organizations

Preferred Qualifications

Authority in multiple marketing disciplines – e.g., brand, direct response, research, content, social, influencer, sponsorship, events, product

Deep expertise in the areas of managing and executing sponsorship activations, events, and experiential marketing

Understanding of market dynamics in the areas of consumer, small business, commercial, prepaid, debit, credit payment

Accomplished at building trusted relationships with cross-functional team members, key stakeholders, business leaders and Clients

Ability to structure, manage and coordinate complex projects across multiple internal/external stakeholders

Demonstrated ability to collaborate and influence in highly matrixed organizations to drive decision making and move initiatives forward

Work with limited direction, usually within a complex and ambiguous environment to drive fact-based marketing recommendations, solutions and decisions

Leadership experience managing agency partners or providing marketing consulting services to lead creation of comprehensive, full funnel, multi-channel marketing programs

Strong executive presence; excellent written and verbal communication skills; experience engaging with Executive and C-level suite audiences

Expert on all Microsoft products including Excel, Word, Outlook, PowerPoint, and Tableau

Essential Functions

Build and nurture individual and team expertise across Marketing Services pillars – e.g., research & insights, marketing strategy, campaign development, campaign delivery & optimization and campaign measurement

Serve as the subject matter expert in sponsorships, events, and experiential marketing for the Fintech Marketing Services team

Identify and develop scalable delivery frameworks to improve speed to market, ensure work is delivered efficiently and executed flawlessly

Provide marketing thought leadership and expert project management skills to develop and implement marketing programs on behalf of Clients – e.g., research & insights, marketing strategy, campaign development, campaign delivery & optimization and campaign measurement

Establish a collaborative feedback loop with Marketing Services Business Development and other key delivery stakeholders, champion continuous improvement of Sales x Delivery operating model

Prioritize and monitor the work of one (1) Marketing Analyst responsible for implementing marketing programs, ensuring they meet Client needs and execute within budget and on time

Assist in developing processes to enhance working model with internal agency team to improve speed to market while ensuring creative output reflects the clients’ payments marketing expertise and aligns to Client program objectives

Nurture, grow and deepen Client relationships; establish US Client Marketing as preferred marketing partner of choice among our clients

Build and optimize Marketing Services Delivery reporting solutions designed to monitor and track team productivity and efficiency

Manage the implementation and tracking of Client engagement audits; recommend process enhancements to improve future performance

Evaluate post-engagement Client survey scores; collaborate with team to identify and implement enhancements to improve future performance

Grow and development team talent; lead the efforts of one (1) Marketing Analyst

Compensation and Benefits

The starting pay range for this role is $65/ph- $70/ph. Actual compensation within the range will be dependent on several factors including but not limited to relevant experience, skills, certifications, training, and location. It is not typical for an individual to be hired at or near the top of the range and determining factors for compensation are considered for each individual circumstance. BLEND360 also offers a competitive benefits program to meet the health and financial well-being of our team and their families. You can look forward to a range of benefits including medical, dental, vision, 401K, PTO, commuter benefits, spending accounts, life insurance, disability coverage, and EAPs.

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