Full-Time Senior Paid Media Manager

Senior Paid Media Manager We’re on a mission at Product School… to empower people to build better products! As the global leader in Product Management certifications, we train Product Managers at all career stages and entire Product teams within organizations. We are looking for a Senior Paid Media Manager to join our marketing team.

As the owner of the end-to-end campaign management process, you will develop market-specific, on-brand campaigns that effectively reach our target customers across our consumer market. The ideal candidate will leverage emerging technologies and manage marketing budgets to optimize campaigns.

What you'll do:

• Own the campaign management process end to end for our Consumer business, optimizing for high return on ad spend.
• Develop campaigns specific to our market that are on-brand, relevant, and reach our target customers across segments.
• Implement and continually optimize strategies campaigns to maximize spend against budget.
• Execute and track A/B tests; communicate performance, hypotheses, and next steps.
• Ensure on-time and on-budget delivery of campaigns and strategies.
• Track and manage paid marketing budgets using standardized dashboards.
• Leverage emerging, high quality technologies to rapidly deliver high performing campaigns.
• Deliver ongoing paid media thought leadership and education to marketing partners, from both campaign learnings and market trends.

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