Full-Time Senior Paid Search Manager
The Ward Law Group, PL is hiring a remote Full-Time Senior Paid Search Manager. The career level for this job opening is Senior Manager and is accepting Mosquera, Colombia based applicants remotely. Read complete job description before applying.
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The Ward Law Group, PL
Job Title
Senior Paid Search Manager
Posted
Career Level
Full-Time
Career Level
Senior Manager
Locations Accepted
Mosquera, Colombia
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Job Details
The Senior Paid Advertising Manager is responsible for developing, executing, and optimizing paid digital campaigns across platforms such as Google Ads, Facebook, TikTok, YouTube, and more. This role requires a highly experienced, results-driven professional with a strategic mindset, leadership skills, and a proven ability to drive measurable growth through data-driven marketing efforts.
Key Responsibilities:
- Develop, lead, and manage strategic PPC and paid social media campaigns across Google Ads, Facebook, Instagram, TikTok, YouTube, LinkedIn, and Local Service Ads (LSAs).
- Oversee all aspects of paid media execution, including campaign setup, budget management, A/B testing, audience targeting, and performance optimization.
- Implement and refine data-driven marketing strategies to increase lead generation and brand awareness while maximizing return on ad spend (ROAS).
- Continuously analyze and optimize campaign performance, ensuring alignment with business objectives and key performance indicators (KPIs).
- Own the development and execution of paid media plans, including budget allocation, bidding strategies, audience segmentation, and creative direction.
- Ensure accurate tracking and measurement of campaign performance through platforms such as CallRail, Zapier, Google Tag Manager, and Google Analytics.
- Monitor and enhance Local Service Ads (LSAs) and Google My Business profiles for multiple locations to drive local engagement and lead generation.
- Provide high-level strategic guidance and mentorship to junior team members and collaborate closely with the broader marketing team.
- Stay ahead of industry trends, algorithm updates, and emerging advertising technologies to maintain a competitive advantage.
- Present data-driven insights and campaign performance reports to senior leadership, highlighting key findings and strategic recommendations.
Education and Experience:
- Bachelor’s degree in Marketing, Advertising, Business, or a related field.
- 7+ years of experience managing paid digital advertising campaigns, with a proven track record of success in scaling PPC and paid social media efforts.
- Strong expertise in Google Ads (Search, Display, Video), Facebook Business Manager, LinkedIn Ads, TikTok Ads, and YouTube Ads.
- Extensive hands-on experience with SEO optimization and Local Service Ads (LSAs).
- Advanced proficiency in conversion tracking tools such as CallRail, Zapier, and Outgrow for lead attribution and performance analysis.
- Google Ads certification is required.
- Familiarity with Salesforce (Litify platform) is a plus.
FAQs
What is the last date for applying to the job?
The deadline to apply for Full-Time Senior Paid Search Manager at The Ward Law Group, PL is
18th of September 2025
. We consider jobs older than one month to have expired.
Which countries are accepted for this remote job?
This job accepts [
Mosquera, Colombia
] applicants. .
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