Full-Time Sr. Manager, Growth Marketing
Hanley Wood Media Inc is hiring a remote Full-Time Sr. Manager, Growth Marketing. The career level for this job opening is Senior Manager and is accepting USA, Canada based applicants remotely. Read complete job description before applying.
Hanley Wood Media Inc
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Zonda is seeking a motivated marketer to serve as Sr. Manager, Growth Marketing, a high-impact role for our B2B products. You’ll be responsible for designing and executing multi-channel campaigns, and ensuring alignment between marketing programs and sales goals.
What You’ll Do
- Marketing campaign strategy and execution: Develop and manage B2B marketing campaigns across paid media, social media, email, webinars, SEO/SEM, content marketing, and ABM to drive high-quality B2B leads.
- Optimization and performance: Continuously A/B test and refine marketing campaigns, landing pages, and messaging to improve KPIs.
- Product messaging and content: Craft compelling positioning, marketing copy, and assets, in collaboration with integrated marketing, product, and sales that resonate with target audiences.
- Analytics and reporting: Track marketing performance metrics and pipeline contribution; track data into insights and recommendations.
- Budget and vendor management: Oversee budgets, agencies, and vendor partners to ensure efficiency and strong outcomes.
Who You Are
- 5-8 years of experience in B2B marketing, ideally in homebuilding or real estate.
- Expertise in Salesforce Marketing Cloud or similar CRM platforms.
- Proven project management skills, with the ability to run campaigns from concept through execution.
- Strong analytical skills and fluency in analytics tools, such as GA4; hands-on experience turning insights into action.
- Polished with excellent communication skills and presentation skills.
- Detail-oriented and organized, able to set priorities while managing multiple projects in a fast-paced environment.