Full-Time UX/UI & Graphic Designer

What Will You Do? As a UX/UI & Graphic Designer at Smartness, you will be a key member of our marketing team, collaborating closely with other team members to shape the visual identity and user experience of our integrated platform of products. This role is critical to strengthening our brand architecture and elevating how we communicate each product’s unique value, reinforcing the vision of an integrated and seamless ecosystem.

Responsibilities:

• Strengthen Brand Architecture: Develop designs that align Smartness and its product modules under a cohesive brand, ensuring each product retains its distinct identity.
• Make the Brand Unforgettable: Create visually compelling and memorable designs to establish Smartness as a highly recognizable brand in the hospitality sector.
• Elevate Product Communication: Design user-friendly interfaces and engaging visuals to effectively communicate the benefits of each product to clients.
• Brand Consistency: Implement a cohesive visual identity across digital and offline materials, adhering to new branding guidelines.
• Build a Scalable Design System: Establish and maintain a scalable design system for consistency and efficiency across teams and projects.
• Enhance Website Conversion Rates: Collaborate with the marketing team to optimize landing pages and other touchpoints to improve website conversions.

Requirements:

• At least 7 years of experience in UX/UI & Graphic Design.
• Strong UX/UI design expertise with proficiency in Figma, understanding usability, accessibility, and responsive design.
• Graphic design mastery including branding, typography, and creating cohesive visual systems using Adobe Creative Suite (Illustrator, Photoshop, InDesign).
• Prototyping & wireframing skills for visualizing user flows and testing ideas.
• Experience in design system development for brand consistency across multiple products.
• Basic web development knowledge (HTML & CSS) for efficient collaboration with developers.
• Video editing skills using tools like Adobe Premiere Pro, Final Cut Pro, or DaVinci Resolve.
• Fluent in Italian and English.

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