Full-Time Vice President, Marketing (Remote)

Vice President of Marketing

Oversee all marketing operations, brand management, and digital initiatives.

Responsibilities:

1. Develop and execute the company's brand and marketing strategy.
2. Identify and assess new marketing opportunities, market trends, and competitive dynamics.
3. Develop and implement digital marketing strategies.
4. Collaborate with services teams on go-to-market strategies.
5. Serve as primary point of contact for marketing matters.
6. Collaborate with executive team on strategic priorities.
7. Oversee brand identity and positioning.
8. Ensure consistent brand messaging.
9. Be the company brand steward.
10. Lead initiatives to enhance brand awareness.
11. Oversee website, social media, and digital advertising.
12. Utilize data analytics to optimize digital marketing.
13. Develop strategies for customer engagement and loyalty.
14. Oversee marketing campaigns.
15. Utilize customer insights and market research.
16. Collaborate with product development on go-to-market strategies.
17. Oversee product messaging, positioning, and promotional materials.
18. Ensure successful product launches.
19. Develop and implement public relations strategies.
20. Oversee media relations (press releases, inquiries).
21. Communicate company mission, vision, and values.
22. Lead, mentor, and develop the marketing team.
23. Promote collaboration and communication.
24. Identify and address training needs.
25. Build relationships with stakeholders (customers, partners, media).
26. Communicate marketing vision and performance to executive team.

Requirements:

• Bachelor's degree in business, marketing, or related field.
• Proven ability to influence revenue growth.
• Excellent leadership, communication, and interpersonal skills.
• Develop and implement marketing strategies aligning with business goals.
• Lead the marketing team, foster creativity.
• Build and maintain a strong brand presence.
• Monitor and analyze market trends.
• Collaborate with sales and services teams.
• Ability to be both strategic and tactical.
• Innovative, creative, entrepreneurial mindset.
• Strong time management, organization, and communication skills.
• Proven ability to work with all levels of the organization and market.
• Team player, strict deadlines, minimal supervision, accountable for results.
• Powerful network of industry connections.
• Experience in a fast-paced environment.
• Experience with specific software partners (e.g., Mirakl, Adobe Commerce).
• Experience with large systems integrators/consultancies/agencies (e.g., Accenture, Deloitte).

Benefits:

• Competitive salary
• Medical and Life Insurance
• Short and Long-Term Disability
• Generous 401K plan
• Paid Time Off and Sick Leave
• Flexible work schedule and remote working

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