Full-Time Director, Resell GTM

Position OverviewServiceNow is seeking a strategic and results-oriented Director, Resell Go-To-Market (GTM) to lead our global reseller strategy and execution. In this critical role, you will shape and drive the success of ServiceNow’s resell ecosystem, collaborating closely with cross-functional teams to expand our market presence, optimize reseller performance, and deliver exceptional value to our customers and partners.

Key Responsibilities

1. Develop and Execute Resell Strategy:Create a comprehensive, scalable global reseller GTM strategy aligned with ServiceNow’s business goals.Identify growth opportunities within the reseller ecosystem and build initiatives to capitalize on those opportunities.Define the value proposition for resellers and ensure clear alignment with ServiceNow’s core value proposition and offerings.
2. Partner Enablement and Success:Drive programs and initiatives to onboard, enable, and empower resellers to successfully sell and support ServiceNow solutions.Establish KPIs to monitor reseller performance and continuously optimize partner engagement, sales productivity, and customer outcomes.Serve as the primary executive sponsor for key reseller partnerships, ensuring alignment, trust, and collaboration.
3. Cross-Functional Collaboration:Work closely with Sales, Product, Marketing, Partner Ecosystem, and Customer Success teams to drive joint GTM initiatives.Partner with the ServiceNow Alliance and Channel Sales teams to create joint GTM plans that maximize reach and customer impact.Collaborate with Finance and Operations to ensure reseller program scalability, profitability, and compliance.
4. Market Insights and Thought Leadership:Stay ahead of industry trends, competitor activities, and market dynamics to inform strategy and execution.Represent ServiceNow at key partner and industry events, reinforcing our leadership in the technology and SaaS space.

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