Full-Time Engagement Marketing Manager

Who We Are We are Imagine Pediatrics, an innovative, tech-enabled, pediatrician-led medical group. We help children with special health care needs get quality 24/7 care and support at home. Our mission is to reimagine pediatric healthcare, improve the health and lives of children with special healthcare needs. We partner with parents, caregivers, providers, community resources, and health plans to provide virtual-first and in-home medical, behavioral, and social care. We work with existing care teams to give patients expanded support.

What You'll Do As Engagement Marketing Manager, you will partner with the Vice President, Patient Engagement to design and execute a direct-to-patient and direct-to-provider marketing strategy. This role supports patient enrollment.

Responsibilities:

• Partner cross-functionally with Patient Engagement & Network Development teams to understand needs and challenges.
• Collaborate with VP, Patient Engagement to build and execute multi-channel engagement marketing campaigns (SMS, email, direct mail, addressable advertising).
• Develop and execute a social media strategy.
• Perform consumer research.
• Lead content creation for patient and provider audiences (blog posts, website copy, email newsletters, SMS).
• Ensure consistent brand messaging across all channels.
• Support marketing technology and vendor selection (marketing automation, customer data platform, call tracking).
• Develop and maintain marketing performance data & reporting, reporting campaign performance.

What You Bring Passion for reimagining pediatric healthcare. 5+ years of marketing experience (healthcare experience a plus). Proven ability to develop and execute marketing strategies. Analytical skills to synthesize data and identify trends. Strong communication skills. Ability to collaborate effectively.

What We Offer $100,000 - $115,000 base salary, annual bonus incentive, competitive benefits, and employee equity purchase program.

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