Full-Time Sales Director, SA&I Business Partner

About this Job This role oversees a segment of NielsenIQ North America Strategic Analytics & Insights (SA&I) end-to-end sales process across the SA&I portfolio (Consumer Behavior & Insights, Innovation, Brand & Media, Analytics & Activation). Develops account strategies for retention and growth, executing through prospecting, value creation, negotiation, and closing deals.

Accountabilities

• Manage active sales pipeline and consistent forecasting for the entire book of business.
• Own SA&I revenue target/quota for assigned portfolio.
• Identify and capitalize on new sales opportunities.
• Articulate SA&I offerings and value proposition, matching with client needs.
• Overcome objections and client resistance.
• Deepen understanding of client business strategy and effectively communicate with cross-functional partners.
• Create and activate holistic annual client strategies and account plans.
• Identify incremental SA&I business growth opportunities.
• Represent all SA&I services and practice areas, solution-agnostic.
• Own SA&I response/proposal creation (first-time service, large studies, cross-specialty, recurring revenue, RFPs).
• Liaise internally with Specialty Sales, PL, Ops to assess feasibility.
• Manage the end-to-end sales process with internal resources (Customer Success, Operations, Finance).
• Troubleshoot high-visibility client concerns, escalating to senior leadership.
• Lead client meetings and penetrate C-suite.
• Drive portfolio-wide sales strategy (awareness generation, engagement, CRM, thought leadership).
• Ensure internal processes are followed (CRM tracking).
• Maintain product/technical knowledge (learning workshops).
• Drive sales for long-term revenue maximization, short-term results.
• Ensure project scoping and profitability.
• Partner with Customer Success for healthy client relationships.
• Partner with NIQ Account Lead teams on strategy, joint-selling, RFP responses.
• Effectively manage SA&I or NIQ client funds.

Qualifications

• 8-10 years direct sales experience, new business development.
• 8-10 years market research experience selling to FMCG industry.
• Entrepreneurial mindset, strong relationship building.
• Experience collaborating with and selling to C-level executives.
• Strong strategic prospecting, new business development skills.
• Strong oral and written communication, interpersonal skills.
• Ability to operate independently and collaboratively.
• Bachelor's degree, MBA preferred.
• Strong analytical aptitude.
• Proven experience meeting high sales revenue targets.

Compensation

Base Salary: $92,000 - $135,000 (depending on experience, qualifications)

Sales-based incentive/performance-based bonus possible.

Benefits include flexible work environment, health insurance, parental leave, life insurance, education support and more.

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