Full-Time Senior Director of Partnerships

Classy, an affiliate of GoFundMe, is a giving platform enabling nonprofits to connect supporters with causes. Its platform provides powerful fundraising tools.

As the Senior Director of Partnerships, you'll drive customer value and business growth by cultivating and managing high-value strategic partnerships. You'll set strategic direction and lead a team responsible for strengthening relationships with technology vendors, system integrators (SIs), and agency partners, with a focus on the Salesforce ecosystem.

Strategic Leadership: Develop and implement a comprehensive partnership strategy to position Classy as the most trusted platform.

Ecosystem Partnerships: Build and manage relationships to expand reach and improve client experiences, enhancing the Classy app marketplace and increasing integrated solution adoption. Collaborate with agency partners for co-marketing, training, and revenue opportunities.

Customer Success Enablement: Champion partnerships in driving customer acquisition and success. Design partner enablement programs for better implementations and customer outcomes.

Go-to-Market Collaboration: Design joint sales and marketing programs, including planning, tracking, campaigns, events and thought leadership initiatives to drive qualified leads.

Feedback Loops and Product Alignment: Establish regular feedback loops with partners to identify product opportunities, integration needs, and customer challenges. Influence the product roadmap to align development priorities with market demands.

Salesforce Ecosystem Expertise: Leverage knowledge and relationships within the Salesforce ecosystem to enhance Classy's position as the preferred solution.

Performance Metrics and Reporting: Define and track KPIs including sourced/influenced revenue, partner engagement, integration adoption and product feedback impact. Report on partnership performance regularly.

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