Full-Time Senior Product Marketing Manager, Platform & AI

Role: We are seeking a highly motivated, creative, and experienced Senior Product Marketing Manager to join ServiceNow's Platform and Artificial Intelligence (AI) Marketing team! This role will play a vital part in ensuring we continue to differentiate our AI solutions in the industry with programs, strategies, and long-term marketing plans focused on reaching our sales goals.

As a Senior Product Marketing Manager, you'll partner closely with product, sales, GTM, partners, demand gen, and other teams to build messaging, programs, and solutions that drive adoption and business growth in a high-growth market segment.

This role is pivotal in empowering our sales teams to effectively communicate the value proposition and drive adoption of our innovative solutions.

If you're passionate about taking products to market, authoring marketing plans, authoring solution narratives, creating customer evidence, creating events strategy, being a product advocate to customers and partners, data-driven decision making, and content development, then this role is for you!

Key Responsibilities:

• Develop and execute a comprehensive seller enablement strategy for GenAI products, including the creation of sales decks, one-pagers, battle cards, and other essential sales tools.
• Collaborate with product management, sales, and marketing teams to ensure alignment on product messaging, positioning, and go-to-market strategy.
• Translate insights from market research and competitive analysis to seller assets aligned to market trends, customer needs, and competitive offerings.
• Measure and analyze the effectiveness of seller assets and make data-driven recommendations to optimize performance.
• Provide ongoing training and support to the sales team to ensure they are equipped with the knowledge and tools to effectively sell our GenAI products.

To be successful in this role you have:

• 10+ years of product marketing/management/sales engineering
• 4 years of experience in enterprise software platforms, knowledge of AI a plus
• Expert and strategic storyteller who can craft simple and memorable narratives
• Experience building public-facing presentations with high attention to detail for marketing events, sales organizations or executive presentations.
• Demonstrated ability to work across functions within Marketing, Product and Sales, building relationships to drive results.
• Very strong written and oral communication skills

Not sure if you meet every qualification? We still encourage you to apply!

We value inclusivity, welcoming candidates from diverse backgrounds, including non-traditional paths. Unique experiences enrich our team, and the willingness to dream big makes you an exceptional candidate!

For positions in this location, we offer a base pay of $146,400 - $256,200, plus equity (when applicable), variable/incentive compensation and benefits.

Sales positions generally offer a competitive On Target Earnings (OTE) incentive compensation structure.

Please note that the base pay shown is a guideline, and individual total compensation will vary based on factors such as qualifications, skill level, competencies, and work location.

We also offer health plans, including flexible spending accounts, a 401(k) Plan with company match, ESPP, matching donations, a flexible time away plan and family leave programs.

Compensation is based on the geographic location in which the role is located and is subject to change based on work location.

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