Full-Time Senior Director, Brand and Media

• Execute sales initiatives: perform cold-call lead generation, and conduct permission marketing campaigns to identify potential clients, qualify and generate sales that meet or exceed revenue targets
• Self-starter to proactively prospect the marketplace to expand our client base and drive repeat purchases and subscriptions with buyers.
• Use a consultative selling approach to identify client business needs, qualify, probe, scope and sell in NielsenIQ services
• Execute end-to-end sales process from feasibility analysis, including credit checks and pricing, negotiating terms, writing proposals, and closing the sale reporting with excellence
• Manage client relationship and sales efforts with recurring ad-hoc clients by promptly answering client questions regarding data quality, service offering and product delivery
• Participate in team projects and manage multiple projects simultaneously; participate in territory and account management activities
• Develop commercial elements of joint business plans and strategies to win based on client segmentation and product market fit
• Represent voice of customer to internal product development, product marketing, communications, and delivery teams

Requirements:

• 10+ years’ consultative working or selling experience in Brand and Advertising studies and programs.
• Automotive experience is a plus
• Experience with NielsenIQ or equivalent data sets is an advantage
• Ability to translate data knowledge into tactical and strategic solution frameworks; advanced data analytic sales is also an advantage
• Excellent written and verbal communication skills; ability to articulate complex issues in a concise and polished manner to a diverse audience
• Ability to travel to meet clients

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