Full-Time Senior Partner Productivity Manager

• Partner Engagement & Diagnostics (30%): Work directly with high-potential VARs to assess gaps in marketing, retention, and sales productivity. Provide hands-on guidance to improve pipeline contribution.
• Framework & Playbook Development (20%): Build scalable, repeatable frameworks, campaigns, and processes that VARs can adopt to consistently generate high-quality opportunities.
• Pipeline Analysis & Optimization (20%): Track, measure, and optimize partner funnel performance (MQL → SQL → Opportunity → Closed Won). Deliver actionable insights for continuous improvement.
• Retention & Lifecycle Productivity (15%): Support programs that strengthen customer retention, upsell, and expansion across the partner ecosystem.
• Community Building & Best Practice Sharing (10%): Facilitate a community of VAR leaders to drive collaboration, peer learning, and shared growth strategies.
• Representation & Advocacy (5%): Represent Acumatica externally with executive presence at events, summits, and partner forums.

• BA/BS in Marketing, Business, or related field (Degree not a prerequisite, but an advantage).
• 3 years of experience in Modern Marketing Pipeline & Funnel operation, B2B SaaS business, channel-driven business model or productivity enablement.
• 5 years of experience with VAR/channel ecosystems strongly preferred.
• Ownership of execution of Marketing initiatives leading to attributable opportunity-sourced growth for a software company.
• Strong understanding of marketing & sales funnels (ICP, TOFU, MQL, SQL, Opportunity, Closed Won).
• Familiarity with martech tools, attribution models, and automation platforms.
• Ability to design and execute multi-channel campaigns partners can replicate.
• Executive presence with ability to influence VAR CMOs/Marketing Directors.
• Analytical, data-driven mindset with ability to tie activity to outcomes.
• Clear, confident communication and presentations skills with both partner marketing teams and executives.
• Strong relationship-building skills with VAR leadership.
• Hands-on approach to diagnose partner gaps and implement improvements that directly drive pipeline growth.
• Build and scale repeatable frameworks and playbooks partners can adopt independently.
• Measure, report and continuously improve marketing performance metrics tied to opportunity creation and conversion.

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