Full-Time Sponsorship Director

Unique opportunity to lead commercial success for consumer-focused events (Fan Expo HQ, MegaCon, Interior Design Show, ART, One-of-a-Kind Show).

Responsibilities include:

• Driving revenue growth through sponsorship opportunities
• Enhancing attendee experience and brand engagement
• Planning, sales, relationship-building, contract negotiation, activation management, and client relations
• Identifying growth opportunities and securing new sponsorships
• Building and maintaining relationships with sponsors, exhibitors, vendors, and partners
• Developing sponsorship sales plans and prospectuses
• Representing events at functions, shows, and onsite opportunities
• Creating and executing sponsorship activation plans
• Negotiating terms, finalizing contracts, and managing deliverables
• Monitoring performance, tracking metrics, and generating reports
• Collaborating with marketing teams to promote sponsorship benefits
• Leading the sponsorship team (booth sales and exhibitor recruitment)
• Key dimensions: Strategic planning, sponsorship oversight, and onsite management

Further Information:

Salary: $125,000 - $150,000 + uncapped commission

Deadline: January 31, 2025

Required Experience:

• Leading high-performing sales teams (event sales, sponsorships, exhibitions)
• Strong B2C event sales background (events, exhibitions, or sponsorships)
• Understanding of event planning, trade shows, or pop culture exhibitions
• Managing long-term client relationships
• Developing comprehensive sales strategies
• CRM tools (Salesforce, HubSpot)
• Budgeting, revenue forecasting, and expense tracking
• Flexibility for evenings/weekends during event hours

Company Benefits:

• Flexible work patterns
• Supportive team environment
• Internal promotion opportunities
• Competitive benefits (401k match, parental leave, ESPP)
• Wellbeing support
• Volunteer opportunities
• Career development resources

Diversity and Inclusion: Informa is an equal opportunity employer.

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