Full-Time Sales Development Representative (SDR)

As a Sales Development Representative (SDR) at Xplor Recreation, you’ll be at the forefront of our lead generation efforts, with a primary focus on inbound opportunities and a secondary focus on outbound outreach (approximately a 60/40 split). You will play a critical role in identifying and engaging prospective clients, qualifying inbound demo requests, and expanding our market presence through strategic discovery.

Reporting to the VP of Sales and Marketing, you’ll collaborate closely with both the members across the Sales and Marketing function to respond to inbound interest, prioritize outreach efforts, and convert leads into qualified opportunities through discovery conversations.

Your ability to communicate clearly, build rapport quickly, and understand client needs will be key to your success. This role is essential in building a strong pipeline of new opportunities and plays a critical part in our company’s growth. Success in this position requires someone who is driven, resourceful, and thrives in creating meaningful connections.

You’ll excel by leveraging strong communication skills, creative problem-solving, and a proactive approach to consistently engage prospects and deliver value. You’ll also support outbound prospecting efforts, contributing to the overall pipeline development and ensuring seamless collaboration across teams.

Key Responsibilities

• Respond to and Qualify Inbound Leads: Manage and qualify inbound demo and follow-up requests, ensuring timely responses and thoughtful discovery to assess fit.
• Drive Outbound Lead Generation (Secondary Focus): Proactively call and email into targeted lists, engaging potential prospects to introduce them to Xplor Recreation and assess their needs.
• Conduct Discovery to Qualify Leads: Use BANT methodology to assess fit and qualify leads for handoff to Sales.
• Collaborate on Targeting and Messaging: Work closely with Marketing and Sales to prioritize inbound follow-up and outbound outreach, focusing on high-potential accounts and industries.
• Build New Pipeline: Serve as a key driver in developing a robust pipeline of new business opportunities, ensuring sustained growth for the organization.
• Track and Report on Progress: Maintain clear records of outreach and qualification efforts, and provide regular updates to management on key metrics and goals.

1–2 years of experience in a similar role (sales development, business development, or customer-facing). Experience working in SaaS is an asset, although not required. A relentless drive to learn, grow, and develop as a sales professional. Proven ability to meet or exceed Key Performance Indicators (KPIs) for lead response, follow-up, discovery meetings, and outreach.

Familiarity with Salesforce and HubSpot is preferred.Excellent written and verbal communication skills.

Key Attributes

• Proactive & Persistent: You take initiative and are driven to find creative ways to engage both inbound and outbound prospects.
• Customer-Centric: You genuinely care about helping prospects and building trust, whether responding to inbound interest or making initial outreach.
• Charismatic Communicator: Clear, articulate, and engaging in conversation—you’re able to quickly build rapport and guide prospects through the early stages of the sales journey.
• Organized & Efficient: Exceptional time management, prioritization, and organizational skills to handle a steady volume of inbound leads while executing strategic outbound efforts.
• Self-Motivated & Curious: Eager to learn, ask thoughtful questions, and adapt to new tools and strategies.

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