Full-Time Senior Product Marketing Manager
ServiceNow is hiring a remote Full-Time Senior Product Marketing Manager. The career level for this job opening is Senior Manager and is accepting San Diego, California based applicants remotely. Read complete job description before applying.
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Role: We are seeking a highly motivated, creative, and experienced Senior Product Marketing Manager to join ServiceNow's Platform and Artificial Intelligence (AI) Marketing team!
Responsibilities:
- Crafting a compelling message and clear differentiation for ServiceNow's fast-growing AI products and solutions.
- Working closely with ServiceNow's product, sales, and marketing teams on high-visibility endeavors, including product launches, marketing programs & events, seller enablement, and the ServiceNow.com AI homepage.
- Becoming the go-to product marketing expert on the ServiceNow AI Platform and ensuring a clear and consistent story across all marketing and sales channels.
- Product Positioning and Messaging: Develop a compelling narrative and value proposition for ServiceNow's AI products and solutions. Monitor messaging performance and identify opportunities for improvement.
- Product Launches: Align with the Platform Product Management team to drive product positioning for existing products and new launches.
- Demand Generation: Work with internal demand gen teams to hone the strategy and marketing programs that drive demand. Be proactive in recognizing where the business may need marketing support and effective levers to pull.
- Marketing Programs: Partner with marketing teams to build high-quality collateral (website, customer stories, demos, print, videos, etc.) that reflect the product positioning and showcases the vision and value proposition of our platform.
- Events: Manage our AI portfolio at key marketing events with content, speaker, and messaging support.
- Press and Analysts Relations: Work closely with Analyst and Press Relations teams to ensure effective thought leadership and ongoing relevance in the market.
Qualifications:
- 10+ years of relevant experience
- 4+ years of experience in enterprise software platforms, knowledge of AI a plus
- Expert and strategic storyteller who can craft simple and memorable narratives
- Experience building public-facing presentations with high attention to detail for marketing events, sales organizations, or executive presentations
- Demonstrated ability to work across functions within Marketing, Product, and Sales, building relationships to drive results
- Very strong written and oral communication skills
Compensation: $146,400 - $256,200, plus equity (when applicable), variable/incentive compensation, and benefits.