Full-Time Marketing Automation Specialist
Cherry Bekaert is hiring a remote Full-Time Marketing Automation Specialist. The career level for this job opening is Expert and is accepting USA based applicants remotely. Read complete job description before applying.
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Cherry Bekaert
Job Title
Marketing Automation Specialist
Posted
Career Level
Full-Time
Career Level
Expert
Locations Accepted
USA
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Job Details
About the job
Are you a tech-savvy marketing expert with a passion for automating and optimizing marketing campaigns, we encourage you to apply. Join our team and play a key role in driving our marketing success through automation!
We are seeking a dynamic and results-driven Marketing Automation Specialist to join our marketing team. The ideal candidate will have a strong technical understanding of marketing automation tools and strategies, with a passion for optimizing campaigns and ensuring visibility through software setup. This role is pivotal to the effective use of marketing automation solutions to drive business growth and enhance customer experiences.
As a Marketing Automation Specialist, you will:
We are seeking a dynamic and results-driven Marketing Automation Specialist to join our marketing team. The ideal candidate will have a strong technical understanding of marketing automation tools and strategies, with a passion for optimizing campaigns and ensuring visibility through software setup. This role is pivotal to the effective use of marketing automation solutions to drive business growth and enhance customer experiences.
As a Marketing Automation Specialist, you will:
- Assist in customization of new technology to drive lead generation, qualification, and closed customers.
- Monitor and maintain data quality within HubSpot, working to append data as needed to improve segmentation and targeting.
- Monitor system performance and troubleshoot issues as they arise.
- Maintain relationships between custom objects and standard objects within HubSpot, ensuring seamless data flow and integration.
- Assist with Help Desk tickets to ensure best-in-class for marketing and sales team members.
- Create and iterate on customization of views, properties, and workflows.
- Enhance and administer lead scoring, lead routing and automation to ensure the right person gets the right interaction at the right time.
- Collaborate with data analysts and other stakeholders to define data requirements and ensure comprehensive and accurate datasets.
- Serve as the frontline resource for internal end users to field questions, troubleshoot issues, and resolve problems.
- Work closely with Data Analyst to develop and maintain dashboards and reports to track key performance metrics across all Hubs.
- Collaborate with Marketing Automation Lead to align software improvements with overall marketing and business objectives.
- Assist with creating, implementing, and monitoring automated email marketing campaigns, including segmentation, personalization, and A/B testing.
- Continuously improve campaign performance by analyzing data and making data-driven adjustments.
- Assist with developing and managing lead nurturing workflows, ensuring timely and relevant communication to move leads through the sales funnel.
- Ensure organization of campaigns, filters and software setup is optimized to provide insights based on business needs.
- Bachelor's degree in marketing, business, or a related field.
- Proven experience HubSpot as a marketing automation platform.
- Strong analytical skills with the ability to interpret data and make actionable recommendations.
- Excellent written and verbal communication skills.
- Familiarity with CRM systems and data management.
- Knowledge of technical email marketing best practices.
- Certifications in HubSpot implementation is a plus.
- Ability to work independently and as part of a team.
- Our shared values that foster inclusion and belonging including uncompromising integrity, collaboration, trust, and mutual respect.
- The opportunity to innovate and do work that motivates and engages you.
- A collaborative environment focused on enabling you to further your career growth and continuous professional development.
- Competitive compensation and a total rewards package that focuses on all aspects of your wellbeing.
- Flexibility to do impactful work and the time to enjoy your life outside of work.
- Opportunities to connect and learn from professionals from different backgrounds and with different cultures.
Skills
FAQs
What is the last date for applying to the job?
The deadline to apply for Full-Time Marketing Automation Specialist at Cherry Bekaert is
15th of September 2024
. We consider jobs older than one month to have expired.
Which countries are accepted for this remote job?
This job accepts [
USA
] applicants. .
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